Recurring revenue
100 students on the US$7.99 plan
US$670+ with 100 students
Free for creators
Turn your followers into a monthly subscription.
FitnessSkincareExamsYogaStudyingDevotionalJumping
Create a 30-day daily challenge. Followers pay every month. You get paid every month — no launch, no ads.
No credit card · No monthly fee · 16% only when you earn
Free platform
US$0 to start
platform fee 16%
The real problem
An online course sells once. A challenge bills every month.
85% of students drop before finishing. Not because they are lazy — because nothing makes them come back every day.
- Daily unlock at 2am: the next day only opens after they complete today.
- Streaks, points, and milestones that build the habit of coming back.
- Monthly subscription — you get paid while the student stays.
| Traditional course | Rotinify challenge |
|---|---|
| Sells once, then revenue drops | Recurring monthly subscription |
| Students watch whenever, then leave | Day-by-day unlocks that build a habit |
| Needs a launch every 3 months | Active revenue without a new launch |
| No real engagement data | Dashboard with active students, churn, and revenue |
| Platform charges a fixed monthly fee | Free + 16% only on what you earn |
| No gamification, no retention | Streaks, points, and achievements that stick |
How it works
From first challenge to first subscription in minutes.
01 —
Create your challenge
Write tasks for each day: text, video, audio, image, or quiz. Ready in under an hour.
02 —
Share the link
Send it to your followers. They get a 2-day free trial, then subscribe to continue.
03 —
Students complete every day
The next day only opens at 2am after they finish today. Streaks and points bring them back.
04 —
You get paid every month
Engaged students don't churn. Payouts via Stripe Connect. The more students you keep, the larger your recurring revenue.
Revenue calculator
100 students = US$670+/month. No launch.
No ads. No 90-day sales sprint. Just revenue coming in while students stay in the challenge.
Traditional course A one-time spike — then silence.
Rotinify US$670+/month, every month. Predictable. Scalable.
Simulate your recurring revenue
Active students
- Student subscription
- $7.99
- Active students
- × 100
- Gross GMV
- $799
- Rotinify fee (16%)
- − $128
You keep $671/month
Estimate with the US$7.99 plan and a 16% fee. The platform is free — you only pay when you earn.
What sets it apart
Built for retention — not just the sale.
The next day only opens at 2am.
This is the core mechanic. Students must finish today to unlock tomorrow — building the habit of coming back.
-
Daily unlock at 2am
Students cannot skip ahead. That cuts drop-off and raises the perceived value of the challenge.
-
Streaks
Consecutive days stack a streak. Breaking it hurts — and that keeps them coming back.
Clear skin in 30 days
Day 12 — Night routine
Day 13 — Deep hydration
Day 14 — Gentle exfoliation TODAY
Day 15 — Vitamin C serum
Day 16 — Sunscreen
Day 17 — Milestone: first week
The next day opens tomorrow at 2:00 — finish today to unlock it.
Text
Reflections, readings, instructions
Video
YouTube, lessons, demos
Quiz
Recall and gamification
Checklist
Practical tasks for the day
Any content format as a task.
Text, video, audio, image, or quiz — you build the challenge the way your niche actually works.
-
Video + checklist + quiz
Mix formats in a single day. Great for fitness, beauty, studying, and productivity.
-
Progress proof
For beauty and fitness, students can send a photo on day 1 and on the last day — visual proof of the change.
Revenue and engagement dashboard in real time.
See active students, this month’s revenue, and which days drop off — all in one place.
-
MRR and active students
Monthly recurring revenue, churn, new subscribers, and completion rate by day.
-
Automatic payouts via Stripe
Paid out to your account. No extra middleman, no manual withdrawal request.
MRR
US$671
+12% this month
Active students
100
3 new today
Engagement by day
Niches
Perfect for any niche built on routine and consistency
Fitness & Weight Loss
Daily workouts, calorie deficit, mobility — any protocol that needs consistency.
"21-day home workout challenge"
Skincare & Beauty
AM/PM routines, acne treatment, daily care that needs consistency to work.
"30 days of clear skin"
Studies & Exams
Daily study schedule, subject review, 90-day plan to pass your exam.
"90 days to pass the bar"
Productivity & Habits
Morning routine, deep work, focus — methods that only work when practiced daily.
"21-day morning routine"
Personal Finance
Daily financial tracking, getting out of debt, saving money — small action every day.
"30 days of financial control"
Mental Health
Meditation, gratitude, anxiety — daily practices that need constant follow-through.
"30 days of meditation"
Pricing
Free to start. You only pay when you earn.
No monthly fee. No card. Rotinify keeps 16% of your students’ subscriptions.
For creators
Free
US$ 0 /forever
The platform only earns when you earn. No starter fee.
- Unlimited challenges
- Unlimited students
- Payouts via Stripe Connect
- Full gamification (streaks, points)
- 16% commission only on what you earn
- No credit card required to start
All of this, for free
- Create as many challenges as you want
- Create tasks with text, images, videos, questions, and more
- Grow your community with no student cap
- Multiple student plans (US$7.99 / US$13.99 / US$24.99) soon
- In-app messaging with students soon
- Customize your app
We are building the next generation of monetization for independent creators.
Start today — it’s free
Your followers already want to pay for consistency. You just need to create the challenge.
100 followers paying US$7.99 ≈ US$670 a month. No launch. No ads. Just recurrence.
No credit card · Cancel anytime
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FAQ
Everything you need to know.
How do I get started with Rotinify?
Create your free account at app.rotinify.com/creator/signup, set up your profile, and publish your first challenge (title, daily tasks, duration). Today the student plan is Basic at US$7.99. In a few minutes you have a link ready to share.
How do students pay for the challenge?
Students subscribe in the app with a credit card. PIX is in development. Payouts go to your Stripe account — Rotinify keeps a 16% fee. You do not manage anything by hand.
Can students cancel whenever they want?
Yes. Students can cancel anytime. After canceling they keep access until the paid period ends. You see churn in the dashboard.
Do I need a company (CNPJ) to get paid?
No. You can start with an individual tax ID. To scale we recommend a simple business setup — but it is not required to create your first challenge and start receiving payouts.
How long does it take to create a challenge?
With the editor, a 30-day challenge takes under 2 hours: a title and tasks for each day. You do not need a fully recorded course to start.
What is different about the daily unlock?
The next day only opens at 2am in the student’s local timezone after they complete today. That builds a habit — and habit is what keeps the subscription alive. It is the opposite of courses sitting unread in a library.
Does it work for any niche?
It works for any niche built on routine and consistency: fitness, beauty, meditation, studying, languages, finance, productivity. If your audience needs to do something every day to see results, Rotinify fits.
What are the platform fees?
Rotinify takes 16% of your students’ subscriptions. No monthly fee. With zero paying students, the fee is zero.